Вы используете устаревшую версию браузера.

Сайт компании может отображаться не корректно. Пожалуйста обновите Ваш браузер или установите современный для лучшего отображения данного сайта.

Google Chrome Mozilla Firefox Opera

National outdoor advertising media owner

Select all

Digital panel

Scrolling citylight

Classic billboard

Citylight

Bus shelter

Scrolling billboard

Backlight billboard

Trivision billboard

Vertical billboard

0 / 9

Cancel

Outdoor advertising formats

Media catalog

Digital panel

Compare

Digital panel

Digital panel is a state-of-the-art billboard with full motion video capabilities. Ready for dynamic and static content.

Unique feature

A cutting-edge OOH format for dynamic content delivery. Digital panels allow for instant creative distribution.

Application

Size:

big

Orientation:

landscape

No. of faces:

nine 10-second slots in a module (40 showings in an hour, 960 showings in a day). Total daily duration is 9.600 seconds (2.67 hours).

Lighting:

display glow

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

historic and central city areas

Creative advertising: full motion, animated, static
Campaigns that require quick attention grabbing and carry call to action
Sustains brand awareness for established brands
Creates brand awareness at product launch
Delivers broadcast reach

Scrolling citylight

Compare

Scrolling citylight

Due to their size cityligts are aimed mostly at pedestrians, and to a lesser extent — at vehicular flows. The contact time is prolonged, allowing for complex creative. Poster change attracts additional attention of passers-by.

Unique feature

One of the few formats allowed in the historic and central city areas.

Application

Size:

small, medium

Orientation:

portrait

No. of faces:

1–6

Lighting:

internal

Vehicular traffic:

Pedestrian traffic:

yes

Location:

historic and central city areas

Native advertising
Interactive campaigns (QR codes, NFC, AR)
Events announcement
Points to POI
Ideal for CPG brands

Classic billboard

Compare

Classic billboard

The most common ad format with >49% share in Ukraine.

Unique feature

The best format for quick and cost-effective audience reach.

Application

Size:

big, huge

Orientation:

landscape

No. of faces:

Lighting:

external

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

everywhere

Delivers broadcast reach
Sustains brand awareness for established brands
Creates brand awareness at product launch
Points to POI
Capabilities for geographical targeting
Billboards near sales outlets can drive sales
Effective for messaging with CTA
Platform for special builds

Citylight

Compare

Citylight

Due to their size cityligts are aimed mostly at pedestrians, and to a lesser extent — at vehicular flows. The contact time is prolonged, allowing for complex creative.

Unique feature

One of the few formats allowed in the historic and central city areas.

Application

Size:

small, medium

Orientation:

portrait

No. of faces:

1–4

Lighting:

internal

Vehicular traffic:

Pedestrian traffic:

yes

Location:

historic and central city areas

Events announcement
Interactive campaigns (QR-codes, NFC, AR)
Points to POI

Bus shelter

Compare

Bus shelter

Bus shelters are beneficial to the public. The format provides public service as well as it allows to target audiences at major transport hubs. Full branding makes it one of the largest outdoor formats allowed in the historic and central city areas.

Unique feature

The only outdoor advertising format that ensures prolonged contact with the captive audience.

Application

Size:

small, medium

Orientation:

portrait, landscape

No. of faces:

Lighting:

internal

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

historic and central city areas

Brand advertising
Native advertising
Events announcement
Allow complex creative employing (magazine-like layouts)
Interactive campaigns (QR codes, NFC, AR)

Scrolling billboard

Compare

Scrolling billboard

Scrolling billboards allow for consecutively showing up to 8 posters. Poster change additionally attracts the attention of passers-by.

Unique feature

Scrolling billboards are located in the most populated central city areas.

Application

Size:

medium

Orientation:

landscape

No. of faces:

1–8

Lighting:

internal

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

historic and central city areas

Creative advertising
Campaigns that require quick attention grabbing and carry call to action
Sustains brand awareness for established brands
Creates brand awareness at product launch
Delivers broadcast reach

Backlight billboard

Compare

Backlight billboard

The most spectacular exposure on the backlight billboards is achieved during the night time. Being brightly lit from the inside, the poster stands out from the other advertising media in the vicinity.

Unique feature

Backlight billboards enable spectacular brand advertising by virtue of bright internal lighting of the poster. They are especially fascinating during the night time.

Application

Size:

medium, big

Orientation:

landscape

No. of faces:

Lighting:

internal

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

historic and central city areas

Premium format
Designed for spectacular brand advertising
Works for short- and long-term campaigns
Sustains brand awareness for established brands
Creates brand awareness at product launch

Trivision billboard

Compare

Trivision billboard

Trivision billboards allow for consecutively showing up to 3 posters. Poster change additionally attracts the attention of passers-by.

Unique feature

The best format for quick and cost-effective audience reach. Trivision billboards are strategically placed around the central city areas and at transport hubs. For this reason, they are of significant value for broadcast reach.

Application

Size:

big, huge

Orientation:

landscape

No. of faces:

1–3

Lighting:

external

Vehicular traffic:

yes

Pedestrian traffic:

yes

Location:

scattered around the city, except for historic and central city areas

Delivers broadcast reach
Sustains brand awareness for established brands
Creates brand awareness at product launch
Capabilities for geographical targeting
Effective for messaging with CTA

Vertical billboard

Compare

Vertical billboard

Thanks to irregular orientation (portrait), vertical billboards stand out and dominate the surroundings.

Unique feature

A nontypical format for creative brand advertising campaigns. They have extra visibility from the long distance.

Application

Size:

huge

Orientation:

portrait

No. of faces:

Lighting:

external

Vehicular traffic:

yes

Pedestrian traffic:

Location:

scattered around the city, except for historic and central city areas

Brand advertising
Long-term campaigns
A brand-building format